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We're the only BMW audio brand like this.

Alpha One was founded by a couple of guys passionate about modifying their BMWs in every possible way with a hefty focus on audio improvements.

Our first big hit revolutionized the game of BMW audio upgrades with the world's first fully customized amplifier upgrade: the Alpha One Amplifier.
While our plug & play amplifier kept gaining momentum, we were working hard to create direct drop in replacement upgrade speakers for late model BMWs, to create a complete BMW sound system upgrade. Thanks to our superior knowledge of everything BMW and an unparalleled level of attention to detail, the Alpha One speaker system came out of the shadows and onto the market.

But! We haven’t said our last word yet — if you’ve been following us for a while you should already know we can’t sit down for too long, so you can expect even more to come.

Alpha One BMW Speaker Upgrade for [[tag1_and_mini]]

Increased clarity, power, and bass
DIY Plug and Play installation
Premium materials and build
2-year warranty and professional support

All New Alpha One Amplifier
for [[tag1_and_mini]]

1420W MAX Output Power
Tailored for your and musical preferences
Customizable tune
DIY Plug and Play installation

Buy audio upgrades

Get any speaker set 10% off and the new amplifier at an old price.

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Buy audio upgrades

Woofer set

Alpha One Woofer set
FROM $[[PureBassPrice]] $[[pbBasePrice]] $[[defPrice.PureBass | bfPrice]] $[[defPrice.PureBass]] Not compatible

Front & Woofer set

Alpha One Front & Woofer set
FROM $[[DriversChoicePrice]] $[[dcBasePrice]] $[[defPrice.DriversChoice | bfPrice]] $[[defPrice.DriversChoice]] Not compatible

Complete set

Alpha One Complete set
FROM $[[StudioSoundPrice]] $[[ssBasePrice]] $[[defPrice.StudioSound | bfPrice]] $[[defPrice.StudioSound]] Not compatible

Amplifier upgrade

Amplifier
FROM $[[PowerClarityPrice]] $[[pcBasePrice]] $[[defPrice.PowerClarity | bfPrice]] $[[defPrice.PowerClarity]] Not compatible

Customized [[tag2_and_mini]]
audio upgrades

When it comes to F80’s factory audio you might often get a distinct impression that it sounds just like the TV’s built-in speakers. Not the greatest quality sound as we imagine, but… surely suited for improvements. With our Alpha One Speaker Upgrade and Alpha One Amplifier, your BMW 3 Series audio will be more powerful, richer and accurate than ever. Let alone – adjusted individually for you.

Since we personalize our amplifier with the custom DSP tuning file, your audio will be tailored to your F80 size and your musical taste. Share with us your favourite tracks and how you usually listen to them. We’ll adjust the tune settings for you right before shipping the upgrade.

Like to put on the late 80’s funk? Or perhaps listen to dub techno and reggae? With the BMW F80 subwoofer upgrade you’ll get to enjoy amazingly detailed and punchy bass notes. Prepare to feel it as much as you hear it ;)

Before buying the audio upgrade, you’ll have to check which audio system your BMW F80 has. The available F80 speakers will vary in numbers based on your factory option – whether it’s Base (Stereo), Hi-Fi (S676A) or Harman Kardon (S688A).

Luckily for DIY-ers, the installation is close to a no-brainer. Everything revolves around disconnecting and taking out your stock F80 BMW speakers / amplifier, and putting the new ones in. Because they fit like factory parts it’s a simple, plug & play job that’s fully reversible.