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BMW and MINI models
available to upgrade
Countries we shipped to
The quickest audio install
Custom DIY tutorials
We're the only BMW audio brand like this.
Alpha One was founded by a couple of guys passionate about modifying their BMWs in every possible way with a hefty focus on audio improvements.
Our first big hit revolutionized the game of BMW audio upgrades with the world's first fully customized amplifier upgrade: the Alpha One Amplifier.
While our plug & play amplifier kept gaining momentum, we were working hard to create direct drop in replacement upgrade speakers for late model BMWs, to create a complete BMW sound system upgrade. Thanks to our superior knowledge of everything BMW and an unparalleled level of attention to detail, the Alpha One speaker system came out of the shadows and onto the market.
But! We haven’t said our last word yet — if you’ve been following us for a while you should already know we can’t sit down for too long, so you can expect even more to come.
Alpha One BMW Speaker Upgrade for [[tag1_and_mini]]
All New Alpha One Amplifier
Buy audio upgrades with Black Friday deals
Get any speaker set 10% off and the new amplifier at an old price.
Check other products on our BimmerTech page
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Whatever audio system is featured in your F26 – whether it’s Base, Hi-Fi (S676A) or Harman Kardon (S688A) – you must always feel like you’re missing out on those spot-on notes and tones.
Our Alpha One Speaker Upgrade and Alpha One Amplifier will bring back the missing puzzle. The sound will become brighter, more accurate, crisp and powerful, but most importantly adjusted specifically to your X4 chassis and musical tastes. Thanks to the custom DSP tuning files we equip our amplifier with before shipping, we can adjust your settings to any music you like to put on while driving and the way you prefer listening to it. Our top priority is to make sure your songs sound great immediately after the upgrade install.
The amount of F26 speakers and the presence of an amplifier in your kit will depend on your original X4 system. So before making a decision, decode your VIN.
If you’re a hands-on DIY-er, this will be a perfect opportunity for a little play :) The installation won’t be a complex project, as everything revolves around disconnecting and removing your factory F26 BMW speakers / amplifier, and replacing them with the new ones. All is fully reversible.